Running go-to-market as a founder or a team of one, and the consulting business behind this newsletter.
Founder-Led GTM
Oct 31, 2025
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3 min read
What I now suggest in every engagement, after working with 19 Seed-to-Series C startups on GTM, PMM and content in 12 months.
Sep 15, 2025
11 min read
How smart systems can turn a solo founder into a full GTM team.
May 14, 2025
2 min read
Why you need craft to design a better product and taste to brand and market it differently.
May 4, 2025
The positioning, client count, days worked and revenue growth from each of my first 3 years running Genesys solo.
Mar 9, 2025
1 min read
What a 385-vote poll from Peep Laja suggests about who people want to learn marketing from, and why I expect the trend to grow.