The Genesys

Why AI makes everything sound the same

And how to make your message simple and clear

Nov 29 • 

Matteo Tittarelli

Forget Funnels: Your next GTM Engine is Prompt-Led

How to cross the GenAI Divide and treat your prompts as strategic IP assets

Nov 23 • 

Matteo Tittarelli

 and 

Maja Voje

4

2

What I recommend in every engagement

I worked with 19 Seed-to-Series C startups in the last 12 months on GTM, PMM, and content. Here are the things I now suggest in every engagement.

Nov 1 • 

Matteo Tittarelli

September 2025

The GTM balance that separates winners from wannabes

Most GTM problems don’t stem from bad ideas. They come from imbalance.

Sep 26 • 

Matteo Tittarelli

1

How to find your messaging sweet spot

Messaging isn’t about volume or extreme focus alone.

Sep 19 • 

Matteo Tittarelli

4

Founder-led GTM in the age of AI

How smart systems can turn solo founders Into full GTM teams

Sep 15 • 

Matteo Tittarelli

16

1

Top 10 product marketing mistakes of B2B SaaS founders

Treat messaging like upstream business strategy, not copywriting.

Sep 12 • 

Matteo Tittarelli

2

The three layers of GTM

One company writes 100 blog articles with 0 traffic. Another publishes 10 and fills a pipeline. Why?

Sep 3 • 

Matteo Tittarelli

6

2

August 2025

July 2025

Founders’ biggest differentiation mistakes

In this podcast, I join Sheharyar from Futurenostics to discuss:

Jul 11 • 

Matteo Tittarelli

1

June 2025

LinkedIn content ops, looped in

How solo marketers can keep the entire LinkedIn lifecycle humming using Taplio

Jun 19 • 

Matteo Tittarelli

2

Marketing differentiation is a balance

AI hasn’t made content better. It has made it easier to create bad content.

Jun 15 • 

Matteo Tittarelli